Squash Concentrate

Ceres Fruit Concentrate needs to be blended with water to suit your taste. It is a 6% squash and is available in four delicious flavours. It is ideal for quenching thirst at home, school or in the workplace and is enriched with vitamins for extra goodness.

  • Squash-Hero

    Why launch a Ceres Squash?

    The decision to launch Ceres Fruit Concentrate was based on extensive consumer research conducted in January 2010. From it we learnt that:

    • Consumers are looking for brands that provide great value for money, and they believe Ceres is perfectly positioned to do just that
    • Consumers want innovation from a trusted brand and believe the added vitamins in Ceres Fruit Concentrate will enhance their everyday drinking requirements
    • Consumers welcome the fact that Ceres is now available in a squash offering, making the brand accessible to those previously unable to afford it
  • FlavoursA wide range of exotic fruit flavours

  • Squash Concentrate

    Packaging Features

    • PET is a commonly used packaging material for drinks bottles
    • PET bottle recycling is more practical than many other plastic applications
    • Sturdy
    • Waterproof
    • Generally tamper-proof
    • Lightweight
    • Cost effective